September 26, 2003

JJB Sports Boycott Called Off

The Burma Campaign UK welcomed news that JJB Sports – Britain’s largest sports retailer – is withdrawing stock manufactured in Burma and implementing a strict policy to ensure no new stock will be manufactured there. The Burma Campaign UK had found Kappa shirts and shorts made in Burma at JJB Sports flagship Oxford Street store, despite assurances from JJB that it did not stock goods from Burma. In response the Burma Campaign launched a boycott campaign against JJB and Kappa.

JJB Sports have today sent the following letter to all suppliers:

Goods manufactured in Burma (Myanmar)
I am writing with connection to the production of any goods which are intended for sale in the United Kingdom.  Please note that JJB Sports will not order any goods that are manufactured in Burma or under any regime that is currently considered to be oppressive.  In the event that you attempt to deliver stock to us from any of these countries this stock will be returned to you immediately. Would you please be kind enough to advise me by return that you understand and will comply with this request?

Yours sincerely
Tom Knight
Chief Executive
JJB sports plc

JJB will also be carrying out checks on new stock to ensure suppliers comply with the policy.

“JJB have acted swiftly and responsibly, and deserve credit for doing so,” said Yvette Mahon, Director of the Burma Campaign UK. “We hope this will increase pressure on Kappa to withdraw.”

For more information contact Yvette Mahon, Director of the Burma Campaign UK, on 020 7324 4714 , or Mark Farmaner, Media Officer, on 020 7324 4713


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